Victim Messaging

In any crisis situation communication of facts is of importance. Lack of facts creates rumours that can lead to un-necessary panic.

Equally important is to be able to inform the public that the danger is over or that the situation is stable.

Following the 2004 Boxing Day tsunami in the Indian Ocean, mobile phone signal remained in tact, proving the potential of SMS messaging not just as a warning service, but also as a means of communicating advice days after such a catastrophe.